Customer Surveys

Customer surveys are broken. Here’s why.

Every company is the world has to ask questions to its customers. It’s necessary, at every step of the customer journey. At the very beginning, talking to your customers to understand their needs and problems is at the heart of every market study. Once your product is conceived, asking questions to test your concept is […]

Customer Surveys

Customer surveys are broken. Here’s why.

Every company is the world has to ask questions to its customers. It’s necessary, at every step of the customer journey. At the very beginning, talking to your customers to understand their needs and problems is at the heart of every market study. Once your product is conceived, asking questions to test your concept is […]

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