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In-App Surveys Playbook for Product Discovery & User Research

This 25 pages guide will help you to create efficient in-app surveys that will collect responses and generate actionable insights for your organization. 

A complete playbook

In-app surveys are a powerful addition to your arsenal of user research tools, offering valuable insights for productdiscovery and improvement. To fully appreciate theirpotential, it's essential to understand how they complementother popular methods like product analytics, userinterviews, user tests, customer support feedback, and email surveys.

This 25 pages guide will help you to create efficient in-app surveys that will collect responses and generate actionable insights for your organization. 

Download this playbook today

This playbook is the result of several years of working with hundreds of companies to fine tune their in-app strategy. Our team of experts worked tot gather all their knowledge and share it in this document.

  • Pros & cons of other methods
  • Pros & cons of in-app surveys
  • How to set up efficient in-app surveys
  • How to craft in-app surveys content
  • When to trigger them in your users' journey

Screeb in-app surveys can be a great addition to your Product Discovery and User Research toolbox. It completes other activities with the ability to get a lot of responses fast.
But, to avoid spamming users and breaking their experience, you have to use precise triggers and to think about how you’ll build your surveys.

Then, don’t see surveys as a one-shot activity. Use previous responses to spot patterns and ask new questions about them, to get a deeper understanding of your users.

This guide will help you kickstart your in-app survey strategy.

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