Wootric VS Usabilla

Usabilla, a SurveyMonkey company, is a customer feedback solution that aims to streamline how businesses collect, analyze, and leverage user feedback to improve their products or services. The platform focuses on enhancing customer-centric strategies and enabling informed decision-making for product teams and businesses.

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Usabilla's platform is recognized for its user-friendly feedback buttons and custom-made surveys that can be embedded on websites, emails, and apps. This gives businesses the flexibility to capture feedback at different customer touchpoints, providing a comprehensive view of the customer experience.

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One of Usabilla's unique features is its visual feedback option, which allows users to provide feedback directly on live web pages or app screens. This feature enables users to highlight specific elements in their feedback, ensuring that businesses understand precisely what their feedback relates to.

While Wootric has been commended for its user-friendly design and effective in-app evaluations, it has also been subject to some criticism. One user on Software Advice noted that the system's responsiveness could be better and the filter function sometimes fails. Another user was dissatisfied with the API's inability to retrieve only the latest results. The mobile version of Wootric also received negative feedback for its lack of responsiveness in this review.

Usabilla is recognized for its ability to collect continuous feedback, monitor trends via an analytics dashboard, and gather in-context data. The tool's ease of use, intuitive feedback collection, and comprehensive reporting features have been praised. However, it has been criticized for its lack of ADA and WCAG 2.1 compliance, which excludes a significant user group - disabled users. Another area of concern is the tool's functionality compared to its competitors. Some users have pointed out that Usabilla doesn't allow video responses or recordings of the user's screen like some competitors. It's also primarily limited to desktop instead of mobile web or app, and requires some engineering help to target certain JavaScript event triggers.